The aim of this MoU is to support local artisan communities to set up their business on the Flipkart Marketplace through its “Samarth” program. Currently, the program provides opportunities to over 7.5 lakhs of artisans, weavers, and craftsmen all over the country.
Chief Corporate Affairs Officer, Flipkart, Rajneesh Kumar said, “The program seeks to break entry barriers for local artisans, weavers by extending incubation support which includes benefits in the form of seamless onboarding and cataloguing”.
